In 1804, Arzac Seignette laid the cornerstone of his Cognac House, propelling it to the forefront of premier brands during the 19th century. The Latin maxim emblazoned was "All things are done with sun and salt," encapsulating their philosophy. An evocative snapshot from the era showcases the Seignette cellars in La Rochelle circa 1840.

Jehan Seignette, born in 1592 in the coastal town of La Rochelle, began trading in the local salt, renowned for its perceived medicinal attributes. With time, his descendants elevated the enterprise into a globally recognised name, adopting a swan as their symbol. Leveraging their success in the salt trade, the family diversified into vineyards, an essential resource for the burgeoning cognac industry. This evolution culminated in Arzac Seignette founding his own cognac house in 1804. Post Arzac's tenure, the company was overseen by his wife, daughter Elisa, and granddaughter, propelling it to prominence across America and England for over half a century. Nevertheless, external circumstances altered its trajectory from family ownership in the late 19th century.

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